Eyelash Extensions on Staten Island: The B2B Guide to Building a Salon Empire in NYC’s “Borough of Parks”

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- Last Updated: January 21, 2026
- Next Review Date: July 21, 2026
- Author: LASHMAITRE NYC Market Strategy Team
- Reading Time: 42 Minutes
Table of Contents
- Introduction
- Market Demographics: Why Staten Island is a Beauty Goldmine
- New York State Licensing & NYC Health Compliance
- Climate Control: Managing Adhesive in the Northeast
- Service Menu Engineering: From the Mall to the South Shore
- Pricing Strategy: Competitive Analysis in 10314
- Sourcing Strategy: Wholesale Inventory for NYC Salons
- Marketing to the Tight-Knit Island Community
- Conclusion
- People Also Ask (FAQ)
Introduction
Staten Island, often called the “Forgotten Borough,” is anything but forgotten in the beauty industry. With a median household income higher than Brooklyn or the Bronx and a culture that values high-maintenance grooming (“The Staten Island Look”), the market for eyelash extensions on staten island is thriving, lucrative, and fiercely loyal.
For the B2B salon owner or beauty entrepreneur, Staten Island presents a unique opportunity: a suburban feel within New York City limits, where word-of-mouth travels faster than social media ads. The clientele here demands drama, volume, and perfection.
This comprehensive guide is your operational blueprint. We will dissect the supply chain requirements for wholesale lash supplies, analyze the profitability of “Mega Volume” styling packages, and provide a roadmap to dominating the local SEO landscape for eyelash extensions on staten island.
Market Demographics: Why Staten Island is a Beauty Goldmine
To succeed in the business of eyelash extensions on staten island, you must understand the two distinct economic zones of the island.
The “South Shore” Socialite (35-55 Years)
- Profile: Homeowners in Tottenville, Prince’s Bay, and Annadale.
- Spending Habit: Very High. Values luxury, brand names, and “more is more.”
- Need: Mega Volume, dark lash lines, bottom lashes.
- Peak Season: Year-round, with massive spikes for weddings and holidays.
The “North Shore” Professional (25-40 Years)
- Profile: Commuters to Manhattan via the Ferry or Express Bus.
- Spending Habit: Consistent. Values speed and retention.
- Need: Hybrid sets that transition from office to happy hour.
Data Insight: According to the Staten Island Economic Development Corporation, the personal care sector has grown by 22% in the last 5 years. Salons that cater to the “glam” aesthetic of the South Shore report 30% higher ticket values than the NYC average.

New York State Licensing & NYC Health Compliance
Operating a legitimate business for eyelash extensions on staten island requires navigating both State and City regulations.
Licensing Requirements
You cannot legally perform lash services in NYC with just a certificate.
- Esthetics License: Requires 600 hours of schooling + NYS Exam.
- Cosmetology License: Requires 1000 hours.
- Appearance Enhancement Business License: The salon itself must be licensed by the NYS Department of State.
- B2B Implication: Hiring unlicensed staff is a major liability. Insurance claims will be denied if the operator is unlicensed.
NYC Sanitation Standards
New York City has specific ventilation codes for nail and lash salons to protect workers from fumes.
- Ventilation: Source capture systems are often required for adhesive fumes.
- Inspection: The NYC Department of Consumer Affairs conducts random checks.
Climate Control: Managing Adhesive in the Northeast
The weather in Staten Island fluctuates from humid summers to freezing winters. This kills retention if not managed. This is the technical secret to eyelash extensions on staten island.
The Seasonal Shift
- Winter (Nov-Mar): Dry, heated indoor air. Humidity drops below 30%.
- Problem: Glue cures slow, causing “stickies” and fumes.
- Solution: Use a Fast Glue (0.5 sec) and a humidifier.
- Summer (Jun-Aug): Humid and hot.
- Problem: Glue cures fast (shock polymerization).
- Solution: Use a Slower Glue (1-2 sec) and a dehumidifier.
Seasonal Adhesive Protocol for NYC
| Season | Humidity Range | Recommended Glue Speed | Tech Tip |
| Winter | 20% – 35% | Very Fast (0.5 sec) | Run Humidifier 24/7. Use Booster. |
| Spring | 40% – 60% | Medium (1 sec) | Most stable season. |
| Summer | 60% – 85% | Slow (2 sec) | Use Dehumidifier. Replace glue drop often. |
| Fall | 40% – 60% | Medium (1 sec) | Monitor hygrometer daily. |

Service Menu Engineering: From the Mall to the South Shore
Do not just offer “Classic, Hybrid, Volume.” Brand your services to speak the local language of eyelash extensions on staten island.
The “Staten Island Glam” (Mega Volume)
- Target: South Shore residents.
- Style: 15D – 20D fans, 0.03mm thickness, 14mm+ lengths.
- Marketing: “The darkest, fluffiest lashes in the borough.”
The “Commuter Hybrid” (Textured)
- Target: Professionals.
- Style: Spikes and wisps (Kim K style) but manageable length (10-12mm).
- Marketing: “Wake up ready for the Ferry.”
The “Mall Quickie” (Express Volume)
- Target: Shoppers at Staten Island Mall.
- Style: Promade fans for speed (60 min full set).
- Marketing: “Lunch break lashes.”
“Lash Mapping Guide” blog
Pricing Strategy: Competitive Analysis in 10314
How much should you charge for eyelash extensions on staten island? We analyzed salons in New Springville and Great Kills.
The Pricing Tiers
- Budget (Home Studios): $80 – $100 Full Set.
- Mid-Range (Strip Mall): $120 – $160 Full Set.
- Luxury (Boutique): $200 – $300 Full Set.
B2B Profit Analysis
To maximize profit, target the Luxury Tier. Staten Islanders will pay for volume and retention. A $250 set is standard for Mega Volume on the South Shore.
Service Profitability Model
| Service | Price | Product Cost | Time | Hourly Revenue |
| Classic Set | $140 | $4.00 | 90 Mins | $90/hr |
| Volume Set | $220 | $6.00 | 120 Mins | $107/hr |
| Mega Volume | $280 | $7.00 | 150 Mins | $109/hr |
| Lash Lift | $100 | $3.00 | 45 Mins | **$129/hr** |
Analysis: Lash Lifts have the highest hourly revenue. Ensure your menu includes this high-margin service.

Sourcing Strategy: Wholesale Inventory for NYC Salons
You cannot run a premium salon on Amazon supplies. For eyelash extensions on staten island, you need a reliable B2B partner.
Essential Inventory List
- Promade Fans: Speed is key in NYC. Promade fans allow you to book more clients per day.
- Superbonder: Essential for curing glue instantly so clients can get them wet (rain/humidity).
- Retail Aftercare: Sell lash shampoo. Clients here love buying products to maintain their investment.
Buying Wholesale
- MOQ: Look for suppliers like LASHMAITRE that offer bulk pricing on Promade fans.
- Shipping: Ensure fast shipping to NYC.
Marketing to the Tight-Knit Island Community
Marketing eyelash extensions on staten island is all about referrals.
The “Refer a Sister” Strategy
- Tactic: Staten Island is known for tight family networks. Offer a “Double Referral Bonus” ($20 for you, $20 for her).
- Result: One happy client brings her mom, sister, and cousin.
Local SEO Strategy
- Keywords: “Lashes near Staten Island Mall,” “Best Volume Lashes Eltingville,” “Lash Lift Tottenville.”
- Tactic: Optimize Google My Business with photos of your Mega Volume work. That is what sells here.
Seasonal Promos
- May-June: “Prom & Wedding” Packages.
- November: “Holiday Glam” specials.
- January: “New Year, New Lashes” (Lash Lift focus).
Conclusion
The market for eyelash extensions on staten island is vibrant, high-spending, and driven by a unique local culture of glamour and loyalty. It offers high profitability for salon owners who understand the demand for volume and the importance of personal connection.
By sourcing the right wholesale lash supplies and engineering a menu that caters to the specific tastes of the North and South Shores, you can build a salon empire in NYC’s greenest borough.
Ready to elevate your salon?
Partner with a supplier who understands the unique demands of the NYC market.
Apply for a Wholesale Account & Get Your Staten Island Starter Kit
People Also Ask (FAQ)
Q: How much do eyelash extensions cost on Staten Island?
A: The price for eyelash extensions on staten island varies by neighborhood. On the South Shore (Tottenville/Great Kills), a Volume Full Set typically ranges from $200 to $300. In more central areas (New Springville), a Classic Full Set ranges from $120 to $160. Refills generally cost between $70 and $110 depending on the weeks between appointments.
Q: Do I need a license to do lashes on Staten Island?
A: Yes. Staten Island falls under New York State regulations. You must hold a valid Esthetics or Cosmetology license issued by the NYS Department of State to perform eyelash extensions on staten island. Unlicensed practice is illegal and can result in heavy fines for both the technician and the salon owner.
Q: What is the most popular lash style on Staten Island?
A: Staten Island is known for favoring a more dramatic, glamorous look compared to Manhattan. Mega Volume and Russian Volume sets are the most requested styles for eyelash extensions on staten island, especially on the South Shore. Clients often request long lengths (14mm+) and dark, dense lash lines.
Q: Where can I buy wholesale lash supplies on Staten Island?
A: While there are general beauty supply stores (like Sally Beauty or local independent shops) on the island, they rarely stock professional-grade eyelash extensions on staten island supplies like 0.03mm volume trays or rapid-cure adhesives. Professional salons typically order from specialized B2B online wholesalers like LASHMAITRE to ensure quality and consistency.
Q: How do I maintain lashes in Staten Island humidity?
A: Staten Island summers can be very humid. To maintain retention for eyelash extensions on staten island, use a Superbonder at the end of the service to seal the adhesive instantly. Clients should also use a lash sealant at home and wash their lashes daily with a dedicated lash shampoo to remove sweat and oil buildup.
References & Further Reading
- New York State Department of State. Appearance Enhancement Licensing Services.
- Staten Island Economic Development Corporation. Business Trends and Data.
- Grand View Research. US False Eyelashes Market Size & Trends Analysis.
- Weather Spark. Average Weather in Staten Island, New York.
- Associated Skin Care Professionals. State Regulation Guide.

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